ABOUT Jillian
Hi! I’m Jillian, a multimedia producer with a strong background in digital & social media marketing, video production, video editing, multimodal journalism, and photography. I specialize in developing & executing creative concepts, producing engaging content across platforms, & telling compelling visual stories.
Ever since I picked up a camera in 2021, I’ve been drawn to stories that reshape how people connect with one another. Growing up in the Central Valley, I began by working on community-focused documentaries, commercials, and creative projects that taught me how to find meaning in everyday moments. That foundation now informs how I approach creative work, blending production and strategy to develop ideas from concept to execution. I aim to bring brand and team narratives to life through thoughtful, audience-driven storytelling.
Since stepping into the lead role with UCI Athletics this past summer (July–September), my work has driven over 6.5 million impressions (+77.9%) and 484K engagements (+398.7%), with engagement rate climbing to 7.4% (+180.3%). My content spans both long- and short-form video — from student-athlete stories and recaps of standout moments to game promos and reach-driving content designed to engage new audiences.
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